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The content on your Joomla site is very valuable, but if you’re not using it in the right way then you’re most likely going to falter when it comes to growth. If you’re hoping to grow and expand your reach and make more productive use of your Joomla pages, then you need to understand just why your content is important and how to use it for maximum effectiveness. No matter the size of your following or your ultimate ambition, looking at your Joomla site like you’re the CEO of a Fortune 500 company will go a long way to making your site work much more productively and effectively. You might not want to grow to that size, but if you want sustainability or profit, then thinking big will have big results.

Be strategic in your approach

When you started your site, you no doubt had a plan in mind for what you wanted it to achieve. Whether it was a vague mental image or an in-depth ongoing strategy, developing a growth plan is essential for your success. For those people hoping to use their site to make a profit, such as e-commerce stores, then a plan is essential. Without having a firm idea of how to manage and ensure your expansion, it is far more likely that your website will fail to grow. Ultimately, failing to plan is a surefire way to keep your website limited in scope.

Use the best in technology

We are more reliant on technology than ever before, and that’s certainly true when it comes to making your Joomla site grow to its full potential. Look at how successful businesses use tech to reach new people, and with resources like social media and the wide array of professional advice available online, there’s simply no excuse for limiting your tech solutions. The best thing about technology in the modern age is that it doesn’t have to be expensive to buy or complicated to use, and can have a drastic effect on your website growth.

Expand your reach

For your business to reach new heights, you need to expand your reach so that you can target a much larger pool of people who may be interested in your business. One way of doing this is through email marketing. Although this is a well-known technique, many people don’t use it properly. For instance, you can’t simply fire out a large volume of emails and hope they land in people’s inbox. Without personalization, your email will surely hit someone’s spam or junk folder instead. If the problem, on the other hand, is that you don’t know who to send your emails to, you can click here to check that your email address book is current and valid, and guarantee that your content is reaching the people you intended it for.

Even if you plan to keep your Joomla audience small and focused, you should still approach it with the same mentality as those that hope to grow. Having a firm idea of what you want your site to be will be the best way to determine your next steps. 

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